Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specialises in the delivery of unique, personalised customer experiences across platforms and devices. We call it ‘people-based’ marketing, and with over 25 years’ experience, we are proud to be recognised as a Global leader.
Merkle’s heritage in data, technology and analytics is the foundation for our understanding of consumer insights that drives our people-based marketing strategies. With our expertise, we can offer our clients content-driven, contextual and compelling customer journeys and experiences that drive business growth.
With our Head Office in Columbia, Maryland and offices US wide, we continue to grow at a rapid rate across Europe and Asia. In 2016, the agency joined the Dentsu Aegis Network, one of the world’s biggest Global media companies.
The last twelve months have been a whirlwind of pitch wins, new hires and expansion for Merkle in the UK; we have made several acquisitions, secured incredible new premises and have attracted renowned experts to diversify our offering.
We have an exciting vacancy for a Senior Account Manager (SAM) to join our team working with a prestigious automotive client. Reporting into the Client Engagement Director you will be a key player in our team and will be the main go-to person for the client and other agencies.
LIFE AS A SENIOR ACCOUNT MANAGER AT MERKLE
As a Senior Account Manager at Merkle, it will be your responsibility to ensure operational excellence is maintained across all areas of the account; including database management, campaign delivery, email management and campaign reporting. As such you will be working closely with key client stakeholders to ensure that key milestones are achieved i.e. approval of briefs, copy and assets. You will also manage (with the support of an Account Manager) a Campaign Executive and ensuring that campaign timings/processes are clear and adhered to and all campaigns are delivered correctly and on time.
You will work closely with the CED on strategic projects and discussions and ensure that the strategic vision is supported by the campaign activity. As part of this you will be working with the Data Insight team to understand key learnings and ensure that these are applied within the campaign targeting. You will have financial responsibility, including management of financial KPIs and margins, and management of SLAs and reporting
The role will often require you to travel/work onsite at the client (Milton Keynes).
- We anticipate the suitable candidate will possess 3+ years’ experience working in a digital/CRM/Data agency or client side experience with thorough knowledge of databases and data driven marketing, campaign delivery and managing end to end CRM programs essential
- Experience of managing commercials; working to agreed/scoped budgets and resource level
- Proven ability to understand marketing strategy and be able to work with the CED to ensure that this can be delivered through the customer communication program
- Ability to work closely with Data Intelligence team and understand the value of data analytics, including customer segmentation and modelling, with a particular emphasis on automotive marketing
- Excellent interpersonal skills with the ability to gain gravitas with the client early on and act as the face of Merkle onsite
- A team player with the ability to balance client priorities with agency commercials
- Automotive experience would be an advantage, but not essential
A FEW OF THE BENEFITS
- Career development through Merkle University and other tools; with access to courses, textbooks and mentorship
- Company Pension, life insurance and other corporate benefits
- Free breakfast, fruit and most importantly, biscuits!
- Food Fridays – enjoy a takeaway lunch courtesy of us once a month
- Four thirsty - have a drink on us on a Friday afternoon!
- A selection of other industry standard benefits