The Head of Digital Marketing will lead Firstup’s global digital growth strategy, driving
measurable pipeline, bookings, platform adoption, and customer retention. This leader
will own digital demand generation, the company website, paid channels, content
strategy, and lifecycle marketing while partnering closely with Sales, Product, Customer
Success, and Marketing Operations. As a strategic and hands-on player-coach, they will
build a high-performing team and establish a disciplined, data-driven approach to
investment, execution, and optimization.
measurable pipeline, bookings, platform adoption, and customer retention. This leader
will own digital demand generation, the company website, paid channels, content
strategy, and lifecycle marketing while partnering closely with Sales, Product, Customer
Success, and Marketing Operations. As a strategic and hands-on player-coach, they will
build a high-performing team and establish a disciplined, data-driven approach to
investment, execution, and optimization.